„A small start-up shows the Swiss watch industry how it can be done!”

WE ARE VERY PROUD TO ANNOUNCE OUR NOMINATION TO THE NEW CATEGORY “GOING CIRCULAR ECONOMY”

The Design Prize Switzerland Edition 2021 nominates 36 projects in 9 categories. “The nominations represent a prospering design industry that shows no signs of weakness caused by the pandemic.” said Design Prize Switzerland. Other nominees of “GOING CIRCULAR ECONOMY” are ON sneakers and Neumühle sustainable clothing.

The jury's comments on ID Genève: “A strong, holistic project that looks well thought out in all aspects and lives up to its own claim in a convincing way. The use of already existing, recycled and bio-based components is exemplary. A small start-up shows the Swiss watch industry how it can be done!”